Argomenti trattati
Flavio Briatore, the iconic figure in Formula One, is back in the spotlight with a renewed passion for the Alpine F1 team. After an eight-year hiatus, Briatore’s return is marked by a clear ambition: to lead Alpine to victory in the 2027 Formula 1 World Championship. His vision is not just about winning races; it’s about rebuilding a legacy that once saw him at the helm of successful teams like Benetton and Renault.
Revitalizing a storied team
At 74, Briatore may appear more subdued than during his heyday, but his drive for success is as fierce as ever. He emphasizes that Alpine is not just a new team; it is a continuation of the legacy he helped create. “This team, talking about Alpine, it’s the same team. You change the color of the shirts, you change a little bit of the performance, but it is the same team,” he states passionately. His commitment to the team is evident as he recalls the championships won in the very factory where Alpine operates today.
A strategic approach to leadership
Briatore’s leadership strategy is rooted in transparency and fairness. He acknowledges the importance of having a strong team principal and has entrusted Oliver Oakes with this role. Together, they are fostering a culture of collaboration and innovation within the team. Briatore believes that building a solid foundation is crucial for success. “When you’re building a house, you need someone for the foundations. It made no sense to put on a roof and after that everything collapsed,” he explains. This approach has already begun to yield results, as the team has started to attract new sponsors and talent.
Setting sights on the future
Looking ahead, Briatore is optimistic about the upcoming seasons. He humorously suggests that turning the team around could take “two or three weeks,” but he acknowledges the seriousness of the task at hand. With the introduction of a new Mercedes engine in 2026, he believes that Alpine can become a formidable contender. “If everybody is working together, I believe in 2026 it is possible to be winning races and in 2027 fighting for the championship,” he asserts confidently.
Driver dynamics and team synergy
As the new season approaches, questions arise about the drivers who will lead Alpine’s charge. With Pierre Gasly and Jack Doohan set to start the season, Briatore is pragmatic about performance. He understands that if a driver is not delivering results, there are capable reserves ready to step in. This flexibility is part of his broader strategy to ensure that Alpine remains competitive and agile in a rapidly evolving sport.
In conclusion, Flavio Briatore’s return to Alpine F1 is not just a nostalgic comeback; it is a strategic move aimed at revitalizing a team with a rich history. His ambitious vision, combined with a focus on teamwork and performance, sets the stage for an exciting future in Formula One.