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Embracing the electric future
Toyota is making waves in the automotive industry with its bold commitment to electric vehicles (EVs). By the end of 2026, the company plans to launch six full battery electric vehicles in European markets, signaling a significant shift in its strategy. The highlight of this initiative is the new C-HR+, a small crossover that represents Toyota’s dedication to electrification. This fully electric model shares only its name with the popular gas-powered C-HR, which has sold over a million units globally since its debut in 2016.
Innovative design and technology
The C-HR+ boasts a sleek design reminiscent of luxury brands like Lexus, featuring a curved roofline and a compact hatch. Built on the e-TNGA platform, it shares much of its technology with the refreshed Toyota bZ4X. The interior is expected to include a state-of-the-art 14.0-inch touchscreen, enhancing the driving experience with a modern interface developed in North America. With a choice of battery packs and motor configurations, the C-HR+ promises impressive performance, including a 0-62 mph time of just 5.2 seconds and a range of up to 373 miles on the European WLTP cycle.
A multi-faceted approach to electrification
Toyota’s strategy for electrification is comprehensive, encompassing hybrids, plug-in hybrids, battery electric vehicles, and fuel-cell vehicles. This multi-pathway approach aims to achieve carbon neutrality in Europe by 2035. The company has also committed to ensuring that its batteries retain at least 70% of their capacity within the first decade of use, backed by extensive warranties. As the automotive landscape evolves, Toyota is positioning itself as a leader in the electric vehicle market, ready to meet the demands of environmentally conscious consumers.
Future models and expectations
In addition to the C-HR+, Toyota has teased three upcoming EVs, including a potential Hilux EV pickup and a larger Land Cruiser EV. These models are expected to utilize advanced solid-state battery technology, which could revolutionize the EV market by 2027. As Toyota continues to innovate and expand its electric vehicle lineup, it is clear that the company is not just responding to market trends but is actively shaping the future of transportation.